Our Philosophy
The Intelligent Investor is based on the investing principles laid out by Benjamin Graham more than 80 years ago and collectively known as ‘value investing’.
What is value investing?
Value investing is about seeing stocks for what they are – small pieces of real businesses rather than mere casino chips to be traded. Instead of focusing on price movements in the stockmarket, value investors make decisions about whether to buy or sell a stock according to an evaluation of its underlying value. To assess that value, we look at things like profits, cash flow, assets and dividends, alongside a company’s competitive position and the quality of its management.
A logical and appropriate mental attitude towards changes in a stock’s quoted price is crucial to this approach. We tend to get excited when stocks fall in price, just as we do in other areas of life when we see our favourite items priced in the bargain basement. Conversely, we tend to get a bit edgy when stocks rise in price, just as we would if the price of our favourite tipple went up.
Serving our subscribers
At The Intelligent Investor we apply these principles for the benefit of our subscribers. You can read more about the approach in a special report titled Value Investing Fundamentals.
Analysing director buying and selling of companies they own shares in is just one of the signposts that helps us determine whether a stock is cheap or expensive.
Education focus
The Intelligent Investor has a strong educational focus and provides subscribers with the tools required to conduct their own analysis if they so desire. In fact, we actively encourage subscribers to develop their own analytical skills.
For those not interested in poring over mountains of financial statements, we also run two easy-to-follow model portfolios to help subscribers make their stock selections. These are our widely-followed Growth and Income portfolios.
Who shouldn’t subscribe
Whilst there are plenty of reasons to subscribe to The Intelligent Investor, there is also one reason why you should not. If you are looking to ‘get rich quick’ then this publication is probably not for you. But if you want genuinely independent, high-quality analysis, presented in a way that both new and experienced investors can appreciate, it may be just what you’re looking for.
